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Go4Gold | Děláme ze sportu show
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Czech Olympic Team

For the Czech Olympic Committee, we produced all video materials and we administered their YouTube channel.

Czech Team is the umbrella organization for all athletes in the Czech Republic that sends the best athletes to the Olympic Games every two years. After 2012 this organization started with the dynamic development of its activities, and now it runs a number of projects that support sport in the Czech Republic.

In March 2016, the YouTube channel Český olympijský tým became the largest sport-related YouTube channel in the Czech Republic. We provided unique content from the Olympic Games in Rio de Janeiro. The “Baywatch“ video shot with members of the Czech swimming team got more than half a million views, and it was even aired on ESPN. In the context of national Olympic committees, only Team USA had more subscribers after Rio 2016. In terms of the average number of views, only the channel of the International Olympic Committee could be considered an equal match for our channel.

For the Czech Olympic Committee, the YouTube channel Czech Olympic Team is the main communication tool used to target the youngest group of viewers.

What we did

  • Czech Team YouTube channel
  • Videos
  • Czech Olympic Committee video communication concept

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“Cooperation with the Czech Olympic Committee is an excellent challenge that helps us discover new directions for the material we create.”

– Tadeáš Drahorád, Go4Gold

“The ‘Baywatch’ video shot with Czech swimmers is one of the most successful things we have done so far. It got a pretty good reaction on social networks, and it was even aired on ESPN.”

– Aleš Hlavička, Go4Gold

“Digital media are one of our three priorities for now.”

– Jiří Kejval, President of the Czech Olympic Committee

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Go4Gold

We are video-marketers in the field of sports.

We do video, graphic design, and we know how to use these tools to get the desired result.

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